How to Work With Me
Customized consulting to meet your goals—with clarity, impact, and results.
Core Services
At GenderIQ Consulting, I design every engagement to translate gender intelligence into measurable business value. Whether you're refining your brand strategy, reshaping content, or building an inclusive workplace from the ground up—I offer tailored services to help you lead with equity and grow with intention.
Gender & Consumer Insights for Brands
For retail, beauty, fashion, lifestyle, wellness, and tech brands
In today’s competitive marketplace, understanding the gendered nuances of consumer behaviour isn’t just a nice-to-have—it’s essential for growth. I provide in-depth market research and cultural analysis to help brands see beyond surface-level trends and truly connect with the audiences who influence buying decisions.
​
I work closely with your team to design inclusive campaigns, refine messaging, and develop products that resonate with women and gender-diverse consumers. From advertising strategy to product innovation, I help you create with clarity—and build trust that drives conversion.
What's Included:
Market research and trend forecasting rooted in gender-based insights
Inclusive advertising and brand positioning strategy
Innovation consulting for products in wellness, digital health, femtech, and sexuality
Media & Entertainment Consulting
For film studios, streaming platforms, content creators, and advertisers
Representation matters—and today’s audiences are demanding more. My media and entertainment consulting is designed to help content creators build narratives that reflect lived experience, uphold equity, and engage diverse audiences with authenticity and depth.
I conduct thorough content audits, assess gender and diversity representation, and work collaboratively with your team to enhance the inclusivity and social impact of your stories. Whether you're developing a series, producing a campaign, or refining your brand voice, I’ll help you align with current cultural expectations while maintaining creative integrity.
What's Included:
Representation reviews and inclusion audits for scripts, storylines, visuals, and messaging
Strategic guidance on character development, narrative ethics, and tone
Alignment with gender-equity frameworks and media accountability standards
Corporate Gender
& DEI Strategy
For Fortune 500 companies, HR leaders, DEI teams, and wellness programme leads
Building an equitable organization goes beyond hiring stats and diversity statements. I work with leadership teams to embed gender intelligence into every layer of operations—from policy design to team culture and executive decision-making.
​
Through interactive training, strategic consulting, and custom wellness initiatives, I help your company create a culture where inclusion is lived—not just stated. This work strengthens employee satisfaction, boosts retention, and positions your brand to lead with confidence in today’s values-driven economy.
What's Included:
Training and workshops on gender-sensitive leadership, inclusive hiring, and team dynamics
Policy consulting for inclusive parental leave, menopause support, health equity, and more
Guidance on aligning with global DEI initiatives like UN Women and Gender Smart Investing
À La Carte Services
Need a strategic sounding board, fresh insight, or expert guidance—without committing to a long-term contract? I offer flexible, à la carte consulting services designed to meet your needs, on your schedule.
​
Whether you're seeking a deep-dive into gender equity, trauma-informed leadership, inclusive wellness strategies, or audience engagement through a gender-intelligent lens, you can book a single session or engage on a per-project basis.
One-Hour Strategy Call
Perfect for:
Quick expert input on a specific challenge or project
Review of communications, campaigns, or policies through a gender-informed lens
Brainstorming ideas for inclusive programming, workplace strategy, or research framing
Guidance on knowledge mobilization, ethical storytelling, or digital wellness design
You’ll leave with actionable insights, curated resources, and a clear next step.
Research & Insight Services
Tailored research support built around your goals:
Literature scans or annotated bibliographies
Gender-focused market or media analysis
Inclusive content audits (websites, campaigns, programs)
Briefings on emerging trends in wellness, gender, or technology
Ways to Collaborate
Project-Based Engagements
Ideal for targeted needs—like auditing your content, developing inclusive brand guidelines, or launching a gender-informed product or policy.
Scope: Clearly defined deliverables
Timeline: Typically 4–12 weeks
Perfect for companies seeking long-term strategic guidance, research updates, and flexible support.
Scope: Ongoing access to consulting hours and priority scheduling
Timeline: 3, 6, or 12-month options
Advisory Retainers
Speaking & Executive Facilitation
Ideal for conferences, board education, or internal events—delivered with clarity, impact, and sector-specific insight.
Formats: Keynotes, panels, fireside chats, custom workshops
Customization: Tailored to your audience and goals
The GenderIQ Methodâ„¢
Discover. Design. Deliver.
This is my proven 3-phase approach to building gender-intelligent strategies that drive real results.
Discover:
I start with deep insights—market research, cultural analysis, and stakeholder discovery—to uncover the real challenges and opportunities.
Design:
Together, we co-create solutions aligned with your audience, brand values, and business goals
Deliver:
Implementation support, impact measurement, and refinement to ensure lasting success